De GRISOGONO „ALLEGRA COLLECTION“
AUGMENTED SCULPTURE
This videomapping was created for the deGrisogono’s fair appearance at the opening day of the Basel World 2014.
The cubic sculpture was tailor-made to fit the existing architecture of the client’s booth. The content covers the product range, the emotional and luxurious image of the brand and introduces the new watch collection “Allegra”. UNITED MOTION LABS combined high-class content with smart use of technology, turning this mapping into an extraordinary highlight of the fair.
Awarded with the Austrian Computer Graphic Award in the category “Best Crossmedia Art”
ADDITIONAL MEDIA
